Craig Riley - SEO Specialist Zimbabwe

SEO Zimbabwe

I am a Zimbabwe SEO consultant, providing SEO in Zimbabwe and surrounding areas.

Work with an experienced technical SEO expert to drive more traffic and sales for your business.

I can help with new local business leads, increasing e-commerce revenue, migrations, and more.

Craig Riley SEO

SEO Consultant Zimbabwe

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Zimbabwe SEO Agency Reviews

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Technical SEO


Technical SEO Consultant

I’ve been doing SEO for well over 15 years with success in most of the competitive industries you can imagine, as well as helping local tradespeople and e-commerce startups to transform their businesses. I specialise in WordPress SEO and have the ability to improve 99% of websites out there.



Transparent & Passionate

Buzzwords and bullshit are a real pet peeve of mine in the SEO world. I speak to my clients like they’re human – no false fronts, no bamboozling with SEO lingo, just passion and honesty based on reality. Let’s cut the shit and have a great, real relationship that’s beneficial to both of us.

Local SEO
Online Growth

Real Results

Online Growth in Real Numbers

Put your trust in me and my ability and your business will see real, meaningful results over the long-term from our SEO strategy. That means more bookings and online purchases from organic search engine users.

Craig Riley

SEO Consultant

Launch your Zimbabwe SEO Campaign with Me

Work with Me & My Epic SEO Team

When you choose to work with me on your next SEO strategy you’ll also have access to a small team of content writers, link builders and SEOs who I manage. This matters because it means you don’t have to outsource any other aspects of the SEO process – we will produce all website content, whether for local landing pages, ecommerce products and categories, etc. and also build links, manage on-site optimisations, speed and usability improvements, and so on.

I am your SEO Zimbabwe provider.

SEO Team Zimbabwe

Doing the things that matter

I make sure that none of the time you’re paying for is wasted on tasks that don’t move the needle. Focus is always on what leads to long-term SEO success.


Data Analysis & Optimisation

Ongoing data analysis is important for guiding on-site actions that move the needle as well as guiding our overall SEO strategy


SEO Copywriting & Blog Production

Content is king, that’s why it’s a big part of every SEO strategy I manage. It’s a part of the SEO service, so no extra charges.

Link Building & Outreach

NAP citations form the foundation for all websites, especially with Local SEO, and outreach can really move the needle.

SEO Expert Zimbabwe

Meet Craig Riley

I am an experienced technical SEO expert and consultant from the City of Bulawayo, where all of the Google magic happens.

My day-to-day consists of putting together and implementing effective SEO strategies for my clients, which involves regular data analysis and research, on-site optimisation, content planning, link building and communicating with clients. And much, much more.

My passion for SEO began more than 15 years ago at a time when I was already designing and building my own websites with WordPress. As much as I loved building websites for fun, I quickly discovered that nobody was ever finding them and so my journey to discovering SEO began. From there it was trial and error for many years whilst I learned all about Google and their algorithms, what works, what doesn’t, etc.

In the years since then I have started and grown many of my own side hustles strictly with SEO, and I also have multiple years of experience working at local marketing agencies where I have gotten to work with clients of all sizes, across many competitive industries.

As you can imagine with all of that experience I am now well-placed with my understanding of Google and SEO, and know I am capable of helping any business to succeed online.

Get in touch and let’s discuss your SEO. You won’t regret it.

SEO Zimbabwe FAQs

Do you offer Local SEO Services?

Yes, we specialize in Local SEO (Search Engine Optimization) services designed to enhance your business’s visibility in local search results. Our comprehensive Local SEO strategies are tailored to meet the unique needs of your business, helping you attract more local customers and drive in-store traffic. Here’s what our Local SEO services include:

Local Keyword Research

We start by identifying relevant keywords and phrases that potential customers in your area are searching for. This ensures that your website content aligns with local search queries, making it easier for local customers to find you.

On-Page Optimization

Our team optimizes various elements of your website, such as meta titles, descriptions, headers, and content, to include local keywords. This helps search engines understand your business’s relevance to local searches.

Google Business Profile Optimization

We optimize your Google Business Profile (formerly known as Google My Business), ensuring that all information is accurate, up-to-date, and fully utilized. This includes adding relevant categories, business hours, photos, and engaging with customer reviews to enhance your local presence on Google Maps and in local search results.

Local Citations and Listings

We build and manage your business’s citations across various online directories like Yelp, Bing Places, and local chamber of commerce websites. Consistent and accurate listings improve your local SEO and help customers find your business easily.

Localized Content Creation

Our team creates and publishes localized content that resonates with your local audience. This might include blog posts about community events, local news, or industry-specific topics relevant to your location.

Review Management

Positive reviews are crucial for local SEO. We help you develop strategies to encourage satisfied customers to leave reviews and manage any negative feedback effectively.

Reporting and Analytics

We provide regular reports on your Local SEO performance, including metrics like local search rankings, website traffic, and conversion rates. This helps you understand the effectiveness of our strategies and make data-driven decisions.

Ongoing Optimization

Local SEO is an ongoing process. We continually refine our strategies based on performance data and emerging trends to ensure your business maintains a strong local presence.

Our goal is to increase your local visibility, drive more targeted traffic to your website, and ultimately boost your sales and customer base within your community.

Who is the best SEO Company in Zimbabwe?

Ninja SEO Agency has been voted the best SEO agency in Zimbabwe for a number of years and is still pushing boundaries in the SEO arena. 

Get in touch with us to discuss your SEO requirements.

Why me for your Zimbabwe SEO Services?

I am a real Zimbabwe SEO expert and thanks to the insight I have gained over the years from running and growing my side hustles, I have a well-rounded full understanding of the organic landscape when it comes to Google, and I also understand the importance of businesses to have transparency and confidence when paying for SEO services from a freelancer like myself.

What SEO Services do you offer?

An SEO (Search Engine Optimization) agency offers a range of services designed to improve your website’s visibility in search engine results, driving more organic (non-paid) traffic to your site. Here’s a comprehensive overview of the key SEO services provided by a typical agency:

1. SEO Audit

An SEO audit is the foundation of any SEO strategy. It involves analyzing your website’s current SEO status, identifying strengths and weaknesses, and outlining areas for improvement. This includes examining on-page factors (like content and meta tags), off-page factors (like backlinks), and technical aspects (like site speed and mobile-friendliness).

2. Keyword Research

Keyword research involves identifying the search terms your target audience uses. An SEO agency conducts thorough research to find relevant keywords that can drive traffic and align with your business goals. This includes analyzing keyword difficulty, search volume, and user intent.

3. On-Page SEO

On-page SEO refers to optimizing individual web pages to rank higher and earn more relevant traffic. Services include:

  • Content Optimization: Enhancing content to target specific keywords and meet user intent.
  • Meta Tags Optimization: Writing effective meta titles and descriptions.
  • Header Tags Optimization: Structuring content with appropriate header tags (H1, H2, etc.).
  • Internal Linking: Creating links within your site to improve navigation and indexing.
  • Image Optimization: Compressing images and using alt text for better SEO.
4. Off-Page SEO

Off-page SEO focuses on actions taken outside of your website to impact your rankings. Services include:

  • Link Building: Acquiring high-quality backlinks from authoritative sites.
  • Social Media Marketing: Leveraging social platforms to increase brand awareness and generate traffic.
  • Guest Posting: Writing articles for other websites to earn backlinks.
5. Technical SEO

Technical SEO involves optimizing the technical aspects of your website to improve search engine crawling and indexing. Services include:

  • Site Speed Optimization: Improving page load times.
  • Mobile Optimization: Ensuring your site is mobile-friendly.
  • XML Sitemaps and Robots.txt: Creating and submitting sitemaps and controlling crawler access.
  • Structured Data: Implementing schema markup to help search engines understand your content better.
6. Local SEO

Local SEO focuses on improving your visibility in local search results. Services include:

  • Google Business Profile Optimization: Ensuring accurate and complete information on your Google Business Profile.
  • Local Citations: Building and managing listings on local directories.
  • Local Reviews Management: Encouraging and managing customer reviews.
7. Content Creation

Content is crucial for SEO. Agencies provide services such as:

  • Blog Writing: Creating engaging and informative blog posts.
  • Website Copywriting: Writing compelling and SEO-friendly content for web pages.
  • Content Strategy: Develop a plan for content creation, distribution, and promotion.
8. Analytics and Reporting

SEO agencies track and analyze the performance of your SEO campaigns. Services include:

  • Performance Reporting: Providing regular reports on key metrics like traffic, rankings, and conversions.
  • Google Analytics Setup: Setting up and configuring Google Analytics for tracking and insights.
  • Conversion Tracking: Monitoring the effectiveness of SEO in driving conversions.
9. SEO Strategy Development

An SEO strategy outlines the long-term plan for improving your site’s search engine rankings. Agencies develop customized strategies based on your business goals, competitive landscape, and industry trends.

10. Continuous Optimization

SEO is an ongoing process. Agencies continuously refine and adjust strategies based on performance data, algorithm changes, and new opportunities to ensure sustained improvements in rankings and traffic.

By offering these services, SEO agencies help businesses improve their online visibility, attract more targeted traffic, and achieve better search engine rankings, ultimately driving growth and success.

Who is Craig Riley?

Craig Riley is an experienced technical SEO consultant in Bulawayo, Zimbabwe. He works with local and national businesses to devise and implement effective SEO strategies which are designed to improve online search visibility, rankings, sales and leads from Google. Craig has many years of experience working on his own projects as well as working at a local marketing agency as a Senior SEO Manager.

You can find more about Craig on Linkedin

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